Freetime Cycling Team.

Freetime Cycling Team is a group of individuals and athletes united by their passion for cycling. Today, the team boasts years of experience in training young athletes and is also committed to pursuing the dream of creating the first U17 women's team in all of Switzerland.

Freetime Cycling Team came to us with an interesting proposal that immediately caught our attention and got us involved. Their goal was to promote the club in order to attract partners who could help finance the first Swiss U17 and U19 all-female team. With our personal touch, we created a high-energy, adrenaline-filled motivational video designed to inspire young people to embrace a path of outdoor sports.

Once the women's team had been created and the promotional teaser video of the girls had been produced, we consolidated their image thanks to photographs of the athletes in action and in the studio, so as to have a professional image that exalted the team, separating it from the amateur. The contents produced by red_studio have been adapted to the language and format of modern social media.

Before the women's team was officially founded and supported, we were contacted to create an emotional teaser video that would provide the necessary material to showcase the project to possible sponsors and investors. So we took our equipment and headed to the S. Bernardino pass with our reference amateur athlete in the Freetime Cycling team.